Insurance-Friendly

We Accept Your Insurance

Eura is in-network with major commercial plans across NY, NJ, CT, and CO. Affirming care shouldn’t cost extra — and at Eura, it doesn’t have to.

Currently Accepted

In-Network Insurance Plans

Eura bills these plans directly — no out-of-pocket surprise, no reimbursement hassle. Bring your insurance card and we handle the rest.

Anthem BCBS — Connecticut
Anthem BCBS — New York
UnitedHealthcare — Connecticut
Horizon BCBS — New Jersey
Aetna

Don’t see your plan? Contact us — we are actively adding new plans. Self-pay and superbill options are also available.

Additional Plans in Progress

Blue Cross Blue Shield (other states) Cigna Empire BCBS Emblem Health

Contact Eura to check current status for your specific plan and state.

Visit Fees

Transparent Pricing

For patients with accepted insurance, Eura bills directly — your standard copay and deductible apply. For all other patients, flat-rate self-pay pricing with no surprise bills.

Initial Consultation

$250 self-pay

Your first appointment with the provider. Eura will review your goals, health history, and create a personalized care plan.

  • 45–60 minute visit
  • Full health history review
  • Personalized care plan
  • Lab order if needed
  • Superbill provided on request
Get Started

Follow-Up Visits

$150 self-pay

Ongoing care visits to review labs, adjust medications, and monitor progress. Most patients are seen every 3 months.

  • ~30 minute visit
  • Lab review and medication adjustments
  • Required every 3 months for HRT & PrEP
  • New lab orders placed as needed
  • Superbill provided on request
Book Follow-Up

Out-of-Network Reimbursement

If your plan is not yet in-network with Eura, you may still be eligible for partial reimbursement through your insurer’s out-of-network benefits.


How it works

  • Pay self-pay rate at time of visit
  • Request a detailed superbill from Eura
  • Submit superbill to your insurer
  • Insurer reimburses you directly
Ask About Superbills

Common Questions

Frequently Asked Questions

Which states does EURA currently see patients in? +

EURA is currently licensed to see patients in New York, New Jersey, Connecticut, and Colorado. If you are located in one of these states, you are eligible to be seen via telemedicine.

Does my insurance cover gender-affirming hormone therapy? +

Most major commercial insurance plans cover gender-affirming hormone therapy, including labs and follow-up visits. Eura bills accepted insurance plans directly. Contact us to confirm your specific plan is accepted.

Do I need a referral to be seen at EURA? +

In most cases, no. EURA accepts direct-access appointments for most services. Some insurance plans may require a referral — Eura will let you know when you contact us to book.

Is PrEP really free with insurance? +

Under the ACA, most insurance plans are required to cover PrEP — medication, labs, and follow-up visits — at no cost to you. Eura assists with any prior authorization or patient assistance program paperwork.

Can I get a superbill for out-of-network reimbursement? +

Yes. If EURA is not yet in-network with your plan, Eura provides a detailed superbill that you can submit to your insurer for partial reimbursement. Many patients recoup a significant portion of costs this way.

Where do I get my labs done? +

Lab orders are sent electronically to the lab of your choice. Most patients use Quest Diagnostics or LabCorp, which have convenient locations throughout New York — but any major commercial lab is accepted. Walk in with your order, no appointment needed at most locations.

Is EURA a primary care practice? +

No. EURA’s services are focused on specific areas of care — gender-affirming hormone therapy, sexual health, mental health support, and related conditions. These services are not a substitute for comprehensive primary care. Patients are encouraged to maintain a relationship with a primary care provider for general health needs.

Ready to Use Your Insurance?

Eura bills accepted plans directly. Book your visit and bring your insurance card — we handle the rest.

Book Appointment Call 646.535.3772